|Impendulo is a specialist Insurance Premium Tax (IPT) consultancy, providing a one-stop solution to some of the world’s largest insurers.The copy took a simple approach to a complex subject, positioning Impendulo as the answer – which is precisely what it means in Xhosa.
|Citybase Apartments is the UK’s leading serviced apartments booking agency, offering space, flexibility, and savings of 30% or more on comparable hotels. For the corporate section of their site, they wanted engaging copy that stressed cost savings, business benefits, productivity gains and superior service.
|CaxtonFX is one of the UK’s leading foreign-exchange companies, offering business and personal services to clients all over the world.They wanted a simple, clear, direct style that immediately set them apart from the competition.
|Mill Volvo is the UK’s leading fleet department, supplying some of the largest companies in the country with state-of-the-art cars. The copy needed to balance technical specs, business benefits, and Mill Volvo’s unrivalled service, and to appeal to busy professionals with demanding standards.
|Fishfood Hosting is a web hosting company that’s aimed at SMEs, offering a range of affordable, business-ready packages. They wanted copy that was informal and friendly, written in plain English. It had to balance technical specifications and business benefits, while remaining engaging and approachable, with a strong call to action.
|HRS Corporate is a hotel booking portal aimed at the business market.They needed copy that got to the point fast, focused on their USPs and differentiated them in a crowded market place.
|Brian Harte is a lifestyle photographer based in Bradford in the North of England. His ‘reportage’ style of photography is distinctive and eye-catching.He wanted the web copy to reflect his friendly and informal approach.
|ProWebSoftware creates custom-built business apps that are always on, accessible from anywhere and available on PCs, mobile devices and tablets.The copy focused on a technical solution to a business problem, leading with tangible business benefits (saving time, cutting costs, operating more efficiently).