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…or they might end up doing nothing I went to see an exhibition in London last weekend at the Mall Galleries – the Photographer of the Year, run by Digital Camera Magazine. There were some wonderful images of people, architecture and animals. Beatifully framed and expertly lit – just the sort of thing my friend S would like. Unfortunately, the [...] When trust is everything online, why hide your identity? Some months back, an author friend of mine was asked by his publisher to contribute to their blog. It was the perfect opportunity, they said, to reach a wider audience, show a different side of himself and open up a debate. The exposure would be invaluable. He said no. It’s [...] Why product placement is big business Here’s a question for you. What do these brands have in common? Apple, Aquafina, BlackBerry, Borders, Cadillac, Cisco, Converse, Ferrari, Ford, Fuller’s London Pride, HP, Land Rover, Mayflower, Mercedes, Motorola, MSN, Red Bull, Rolex, Seattle’s Best Coffee, Tracker Boats, Volvo, ZTV. Answer? They all starred in National Treasure: Book of Secrets, last Christmas’s [...] You’ll be surprised – and so will they Just the other day, this leaflet dropped through the letter box. The local council is thinking about installing these gizmos at bus stops around the county. So while you’re waiting in the rain with a dozen other bedraggled people, you can see that the number 52 is still 15 [...] |
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