[Image courtesy of Simon Cunningham at Flickr Creative Commons]Have you ever noticed how much easier it is to give advice than to take it? The thing about dispensing words of wisdom is that (a) they don’t cost you anything and […]

The common denominator for all of these ideas is value. But it’s more than just what people would have paid for the course. It’s showing them that you’ve put thought, effort and time into the freebie. And that their time […]

When I’m in ‘sponge mode’, I’m just looking for lots and lots of inputs. Sometimes, I have no idea where they’ll take me, but for the moment, that doesn’t really matter. Here, we’re looking for volume, not details. And if you’re thinking […]

A friend told me a few months ago about his instant boiling-water tap. At first, I was sceptical and failed to see why he couldn’t wait a few minutes for the kettle to boil. The cost – close on £2,000 – […]

[Image courtesy of Robert Sharp at Flickr Creative Commons]I’ve almost finished Call me Dave, the unauthorised biography of David Cameron that came out last autumn. You may remember it caused quite a stir at the time, relating as it did the dodgy […]