One minute, I was walking down to the post office. The next, I was stopped in my tracks. For there, on the side of the bus shelter, was my name – together with lots of others, but mine was in […]

Just last week, this flyer landed on my doormat. It’s simple but very effective. Why? It makes easy look easy. You’d be surprised how many people do the opposite. If you’re telling people you’re making their lives easier, make sure you […]

I’ve finally done it. It’s been on my list of things to do forever, and now I can tick it off. No, it’s not climbing Everest, or appearing on Britain’s Got Talent, or running a marathon. It’s reading Zen and […]

[Image courtesy of Pong at FreeDigitalPhotos.net] Just recently, I spoke to somebody who wanted to increase her conversion rate online. She was getting visitors, and they were buying. Just not as enthusiastically as she was hoping. She’d just changed her […]

[Image courtesy of Stuart Miles at FreeDigitalPhotos.net] Eey. Hüü’pü’k. Hitta*l. Püüxi. OK, here’s a challenge for you: can you name this language? (And no, it’s not Klingon.) In case you’re thinking of cutting and pasting the words into Google Translate, let […]