OK, let’s jump on in. Oh you thought there’d be a witty intro, a scene-setting anecdote, did you? You thought you could just sit back and enjoy the ride? Well you can, in just a moment. But first, here’s a […]

I heard from my friend Dave last week. You know Dave, don’t you? Well you do if you live in the UK. David Cameron – he of the silky voice, easy manner and impeccable credentials. The leader of the Conservative […]

Remember what Woody Allen said? 80% of success is just turning up. Trouble is, most of us don’t do it often enough. “But I’ve got nothing to say,” a friend of mine lamented recently. “They know who I am, and […]

Here’s a little quiz for you. They make 80% of discretionary purchases. They buy most new cars, and 55% of consumer electronics. They’re more loyal to brands, readily use word of mouth to spread the good news, and are not […]

Just recently, I was explaining Twitter over coffee to a friend of mine. She’s – how shall I put this tactfully? – slightly technically challenged. Have you ever wondered why the French eat horse meat? To those who don’t lick […]