I went to see an exhibition in London last weekend at the Mall Galleries – the Photographer of the Year, run by Digital Camera Magazine. There were some wonderful images of people, architecture and animals. Beatifully framed and expertly lit – just […]

Some months back, an author friend of mine was asked by his publisher to contribute to their blog. It was the perfect opportunity, they said, to reach a wider audience, show a different side of himself and open up a […]

Here’s a question for you. What do these brands have in common? Apple, Aquafina, BlackBerry, Borders, Cadillac, Cisco, Converse, Ferrari, Ford, Fuller’s London Pride, HP, Land Rover, Mayflower, Mercedes, Motorola, MSN, Red Bull, Rolex, Seattle’s Best Coffee, Tracker Boats, Volvo, […]

I was at a friend’s book launch the other day. Over cocktails and canapés, I found myself talking to the marketing director of a publishing house. How much of a role, I asked her, does marketing play in the success […]

Just the other day, this leaflet dropped through the letter box. The local council is thinking about installing these gizmos at bus stops around the county. So while you’re waiting in the rain with a dozen other bedraggled people, you […]