When was the last time you read a novel? A big, chunky, doorstep of a novel? Hundreds and hundreds of pages of densely packed text, which kept you enthralled for hours at a time? OK, maybe that was a bit […]

Do you want to be different? Yes, of course you do. We all crave novelty and want to stand out from the crowd. Trouble is, your clients/readers/prospects often think in clichés. And so do you. In fact, we all do. […]

I’ve seen the future – and it’s coffee-bean shaped. A big metal coffee bean that’s been sliced in two. Smooth, shiny, pleasingly heavy. This bean has magical properties, and will transform your drinking experience. Simply put it in to your […]

OK, OK – I know you’re busy so I’ll keep this brief. Let me guess – we’re hurtling towards Christmas and you still haven’t got a present for Auntie Beryl? Been there. If you’re considering an e-reader, by the way, […]

“You are joking?” said my client. “At least I assume you are – I mean, how can a campaign be too successful?” Very easily. I should know. Back when I was a software bod, we loved running special offers. What […]